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NW China’s Xinjiang pursues suitable development path, helps locals become better off

by Jo
October 13, 2020
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Aibeidula Wumuer, a post-95s Uygur man, has been engaged in selling local fruits in Xinjiang via live-streaming shows, including Turpan’s grapes, Hami’s melons and Korla’s pears.

The young man from Putao township, Gaochang district, Turpancity of Xinjiangis actually a minor celebrity in the locality. He has more than 100,000 followers on short-video platforms, which makes it easier for him to promote the sales of local fruits.

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“Growing fruits well is not enough. You need to be able to sell them too,”Wumuer said.

Many people hear that Xinjiang is known for its fruits, yet most of them have never seen the vineland or learned about how raisins are made, according to Wumuer, who has decided to show customers the vineland vialive-streaming and thus greatly stimulated the number of orders.

Wumuer runs an e-commerce company, which has more than ten employees, including six professional liver-streaming hosts.

“Our goal for this year’s turnover is 15 million yuan,”said Wumuer, who is confident that his company can reach the goal and help increase income for more local people.

With the upgrading and transformation of traditional industries as well as the rapid development of emerging industries, Xinjiang has constantly optimized its economic structure.

The continuous high-quality economic development of Xinjiang is bound to bring higher incomes and better life to local people.

Jo

Jo

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